Wine Tasting Event: Kalterersee-Charter Wines 2016 and other red wines from Caldaro...
Brand name (logo)
wein und kaltern und punkt" (wine and kaltern, full stop). The first step was the creation of an internationally protected trademark: "wein.kaltern". With this new logo, the focus is obviously on "wine", but that’s only half of the formula: behind the dot is the word "kaltern" – representing the village in its entirety.