|
First-class quality
That’s quite an ambitious name for a project that no one in Kaltern would have ever imagined possible just ten short years ago. And now you find it in black and white in the preamble of the charter:
“We, the partner member businesses of wein.kaltern, are firmly committed to bottling our very best Kalterersee wines under the seal of quality of the Kalterersee-Charter and we faithfully promise to uphold and pursue the standards and expectations, which have been established to ensure the quality and image of the Kalterersee. For us, the Kalterersee is a modern, regionally typical, and distinctly unique red wine.” — In light of the tremendous success that the partners of the wein.kaltern have achieved over the past few years, the entire village has become aware of the fact that group collaboration can give you that decisive marketing and competitive edge.
|